SuperB is a business&communication consulting firm, made of a group of senior consultants - with a proven successful experience achieved covering top roles in top companies - able to design from business modeling programs to market and communication strategy. SuperB's mission is to understand (knowledge), interpret (business&mktg consulting), respect and communicate (communication&design) the ESSENCE of the Clients and their commercial offer. The core of our Value Proposition consist in a step-by-step with our customers analysis of existing business modeling, new business model design, core functions examination/design (partnership, core business, resources, value proposition, customer relationship, target, channel, cost structure, revenues streams). SuperB has been created in 2009 by several professionals: Stefano Boldorini (Founder and Managing Director), Francesco Cristallo (CEO Poshstudio, communication and shooting), Beppe Moretti (CEO Grafiche Moretti, graphic industries), Gianni Rizzi (CEO Lexis Ricerche, knowledge and market surveys), Francesco de' Medici (business consultant), Wesley Wang (fashion brand management), Claudio Capocelli (editor).