Leaders of professional services firm's face unique challenges: - They have a Duel Role • They are a key producer, clients demand their involvement and they are highly profitable; and, • As a leader are charged with devising and executing the firm’s strategic direction and engaging staff. Strategic Direction & Growth • Achieving sustained organic growth in a highly competitive environment is difficult. • Inorganic growth i.e. selecting and integrating merger partners can fundamentally change their firm’s culture and the failure rate is high. Engaging Staff • Selecting, engaging and retaining great employees, and providing a career path, against a backdrop of increased demands for flexible working. These challenges can be overwhelming and the more senior you are, the less people you have as available as sounding boards. There are a number of options available to you to navigate these challenges. You can ignore them, you can rely on internal resources and skills or retain an external organisation to assist. An external organisation, such as a consultancy, brings many benefits. They will usually have a robust strategic framework, bring a vast array of experience and play the role objective third party. Parkins Lane specialises in assisting Managing Partners, Practice Group Heads and Partners of professional services firms in the development and execution of strategy. Our team has unparalleled track record of successfully growing substantial professional services firms. - Our approach recognises defining strategy as the first step in the change process, not the only step. - Our initial focus is on ensuring alignment of strategic elements and evolving the right business model to achieve the strategy - Communication and engagement of staff around the strategy and business model is then crucial to its success. - Lastly locking in milestones which gauge thethe success of our strategy or otherwise