A new soul for multimedia Totem of Design aims to give a soul to technology transforming the digital hardware in an aesthetic item that draws attention as much as the content. The lines and shapes of Italian luxury design make the ‘container’ a beautiful object able to communicate even before the contents. Emotion comes before function. Technology becomes an invisible prompter. Our mission Totem of Design’s new concept relies on aesthetics, quality and attractive materials, and provides the most innovative technologies integrated into unique, elegant design objects with the exclusive strength of the Italian attitude. Not stereotypes but objects with their stories, each inimitable and customizable. The dichotomy between inside and outside disappears to open up new interactive places, ideal in endless luxury location.