Founded in 2015 by entrepreneur and sports marketing guru Lauren Walsh, LW Branding strives to bring its clients personal brands to life. The things that make us human and relatable are the same things that make others want to engage with us, learn from us, and buy whatever it is that we have to sell. We strive to help our clients find freedom in brining their own personal and business brands to life, and then strategizing the best way to capitalize on it. This is done by taking a deep dive into what a personal brand actually is. Here's the reality: you don't build a brand, you are your brand. So it's important to dig deep and understand how every little intricacy and life event that has gotten you to this point plays into who you are. From there, we help clients establish their brand essence and clear messaging, which is then strategically brought to life through various mediums, with a main focus on engagement and thought leadership as opposed to vanity metrics (likes and followers). You don't need a million followers to be heard, establish yourself in the market, and capitalize. What you do need is a clear understanding of your why, the courage to share your story, and a desire to leave a lasting impact. Believe it or not, when done the right way, those components can be combined to allow you to get paid to do what you love - whether that's in the office or strictly online. Over the years our expertise has been leveraged to work with some of the most sought after professional athletes like Kirk Cousins, Myles Garrett, Terrell Owens, and Matt Carpenter, as well as New York Times Bestselling authors, entrepreneurs, and thought leaders.