Natura is a Brazilian beauty brand born from two passions: cosmetics and relationships. We are a beauty brand that cares for you, for relationships and for the planet. All our products are 100% vegan and cruelty free. What is beauty to you? For Natura, it all begins with care. Natura believe beauty is the power you have to create more beauty in the world. It’s the starting point you activate when you want to show the best you’ve got. It comes from within, after all, nothing is as powerful as feeling good in your own skin. When you care for yourself, you feel good and can expand your care for the planet. So use the power you have to make a more beautiful world by choosing brands that care for the same things you do. Because when you care, you create beauty.