Apostrophe is a copywriting collective, based in Melbourne, Australia with a pop-up office in Amsterdam, Netherlands. Our writers are peppered right around the globe. We’re a body of award-winning writers bound together by our curiosity, cheek and spirited way of being. We've worked with some of the planet's top global brands and innovative start-ups. There's almost nothing we haven't written for or about. We've inspired audiences in Helsinki, Singapore, New York, Kuwait, Dubai, New Zealand and anywhere else the Internet exists, and we've written to almost any brief you can think of including those for brand stories, taglines, tone of voice guides, content, long copy and even the odd comic book.There's almost nothing we haven't written for or about and we're only too happy to accept a new challenge. Tinder profiles included. The best writer for the job knows more than words. We're conceptually minded people, so our ideas are as clever as our words, and we know that talent is only part of a job well done. For us, it's about finding the right talent for the task at hand. That's why all writers are matched to a brief based on character, gusto for the topic, life experience and skill set. So if you – like so many of our local and international clients – are gung-ho enough to adopt an unconventional way of working, give us a call.