Kefi Origins brings together two elements. Kefi [Greek: κέφι] captures the feeling or experience of enjoyment and passion in one word. Origins [Latin: oriri] means 'to rise' and in modern day society is used to inform us on where something or someone comes from. Taking these two meanings together explains what it is we're trying to achieve. [Kefi] - A feeling of enjoyment and passion as soon as you experience one of our carefully selected products. [Origins] - An emphasis on where the produce comes from and a spotlight on who the person/family is behind the label. Our ambition is to contribute to local entrepreneurs and play a part in them becoming successful. We'd like to provide them with an opportunity to share their craft and quality overseas and outside of their own region. We take pride in knowing every one of our partners personally. We try to make sure to share the stories they tell us and the produce they cultivate for us, with you in the comfort of your own home.