Havas is a creative communications agency serving all disciplines of modern marketing. Our objective is simple but challenging – and identical for all Havas agencies in the global network: “Our mission is to make a meaningful difference to brands, businesses and people”. In the age of declining values (Havas study “The future of trust”), ‘fake news’ and increasing people’s cynicism towards advertising, marketers and agencies are facing new challenges. It is our belief that brands must adopt an attitude in order to reach people sustainably. Havas is the only independent global agency network. Havas believes in the Village model, the close integration of Creative, Media & Content. Havas is part of Vivendi and thus closely interlinked with the sister companies Universal Music, Gameloft and StudioCanal.