Our purpose is to solve the business challenges of Autoaftermarket Brands, mechanics, and retailers, by bringing together Technology, Digital Content and Human Connect. Our two products, iPuraskar & MechaniK TV form the cornerstone of the work we do today. iPuraskar is our proprietary, fully customizable suite of loyalty engine. MechaniK TV is a ground-breaking, digital platform for automotive mechanics that helps them stay on top of the latest in auto-technology, trouble-shooting videos, industry news and much more. While we create a pathway for brands to partner us in our journey to create a highly relevant support structure for the mechanic community through MechaniK TV, we continue to provide our traditional marketing services to automotive aftermarket brands. Our services for OEM Spare Part businesses, auto-component majors and auto-aftermarket brands are Brand Activations, Loyalty Solutions, CRM Services and Consulting/Advisory Services. Do visit our website to know more.