Babylon Media Works *The American Hispanic Journal Daily Online*, -*La Pulga Classifieds Magazine*, Sacramento, California, USA Multicultural Marketing & Advertisement, Magazines, Newspapers, Radio,TV, Mobile, Digital Marketing Consultants, Diverse Markets, Multicultural Outreach and Market Development, Multi-ethnic Relations, Fundraising and Community Events - Access to Asian, Latino, African American, Slavic, Middle Eastern and Pacific Islander Communities in California and USA. Rainmaker. Multicultural Outreach and Development. Why Multicultural Marketing? Here are reasons why it’s going to be good for your bottom line: Why #1: It’s where the customers are going. The 2010 census stated that white non-Hispanic Americans will become a minority by 2042. Embrace it, or at least get over it. If you don’t, your customer base will shrink. Why #2: It’s where the money is going. Why #3: It’s where your competition is going. . Go for them before someone else does. Why #4: It’s where the mainstream mindset is going. Have no fear – Companies that don’t update their appeals to be more inclusive toward everyone may lose these folks as well. Why #5: It’s where your opportunity to differentiate is going. It’s Economics and Marketing 101. The more diverse your consumers are, the more opportunity you have. You’re going to thrive in this new, multicultural marketplace.