YORXS operates an online B2C platform - www.yorxs.de - for certified loose diamonds and self-configurable certified diamond jewelry. Our Mission Yorxs has a very flexible business model requiring only very little working capital (diamonds and settings are only bought after the customer has placed his order). Savings of up to 70% are passed on to the customer. Moreover, Yorxs has the mission of bringing transparency into a highly non-transparent market. We believe that sharing and explaining information about the product with the customer leads to higher customer satisfaction and returning clients. A product return rate as low as 1% proves this assumption. Jewelry Shopping – 21st Century Style At the same time, Yorxs is offering the opportunity to individually design diamond jewelry. At a time where people are tired of buying standardized off-the-rack products and seek to express themselves through individualized consumer goods, such as service is in demand. In Germany, this highly personalized way of shopping for high end diamond jewelry has never before been available, let alone from people’s living rooms. Customers choose from more than 150,000 white and more than 2,000 fancy colored diamonds. Then they pick design, material and surface of the setting. A predesigned collection is also available; prices start at € 250. Products are delivered between 2 and 20 business days after the order is placed. An extended 100-day return policy enables customers to return any item in case they are not satisfied. Diamonds as an Investment With interest rates at a historic low and many classical assets such as gold or shares having shown great volatility in the past years, private and professional wealth managers are looking for alternative assets. Diamonds of a certain quality have proven to have low beta and low volatility - also in times of crises. Yorxs offers detailed consulting, competitive prices and excellent logistics for investment diamonds.