Every economic decision, from purchasing a home to choosing a school, involves patterns of behavior. Companies that understand these behaviors are able to cater to the needs of their clientele and are more successful. Behavioral economics is the art and science of understanding why consumers make the decisions they do and then building strategical to subtly influence them to chose you. Using nudge theory and other behavior influencing tool, the Behavioral Economics Co. helps companies find their voice. From strategic marketing plans to targeted PR campaigns, we partner with companies, businesses of all size, and organizations to achieve results based. Schools and colleges looking for increased admissions, retailers looking for increases sales, large professional organizations looking to reduce employee turnover - behavioral economics can and has helped them all. What would you like to know about the people driving your bottom line ?