Research shows that generous people live healthier and happier lives. Give it up and live it up! We are a non-profit organization. Our mission is to encourage more Canadians to be more giving. GIV3 stands on 3 pillars: Giving, Inspiring, and Volunteering. FEEL GREAT GIVING! Canadians are caring and generous but giving has declined over the past 20 years. We donate on average only 0.8% of our income. If we can increase that to 1.0% (well below the U.S. rate of 1.3%), it would generate about $2 billion more annually for charities. GIV3 is an initiative of The GIV3 Foundation, a registered Canadian charity.