Our vomFASS Look-Taste-Enjoy concept delivers a retail experience that is truly unique in the marketplace. It is a gourmet store featuring top-of-the-line products at the best prices with a unique taste-before-you-buy experience. Customers step into a beautifully crafted tasting room and sample away—artisanal oils, fruit vinegars, liqueurs, and spirits. They can learn the stories behind the tastes that intrigue—because every product has a story behind it. Founded in Germany in 1994, vomFASS has grown to nearly 300 locations in 28 countries around the world with the first US location opening in 2007. The combination of exclusive artisanal products and unique in-store tasting experiences provide franchisees with tools to capitalize on two key trends: foodie culture and experiential retail.