The editorial missions of Demystifying Digital and DemystifyingDigital.com are to talk about the latest digital technology in an easy-to-understand manner, so consumers can take advantage of the world of digital. Demystifying Digital magazine is published as a series of high-quality magazine inserts, and is distributed as an insert through USA Today at key buying seasons during the year. DemystifyingDigital.com is designed as the “easy-to-use” destination, for those individuals looking to learn and make sense of today’s technology. The web site is the natural evolution of the concept we launched just a couple of years ago, and will enable us further explore the world of digital in an online format.