Cinemas are a vital part of our cultural landscape offering a place for audiences to enjoy film and other forms of cultural activity such as music, dance, opera, theatre and sport. The Event Cinema Association (ECA) is a non-profit organisation, whose mission is to support and promote event cinema for content providers, distributors and exhibitors looking to offer audiences a wider range of experiences. The ECA also provides information and analysis for distributors and exhibitors of event cinema to help grow the sector, and support in tackling the technical and commercial issues that affect it.