All we have is now. Created by a band of women to disrupt women's health and wellness, soopbox focuses on educating women to navigate the cultural and health shifts they face in their 40s, 50s and beyond. At soopbox, we fuel the cultural shift for women who imagine a new standard of wellness in their forties. Make informed decisions. There's power in knowing the facts. At soopbox, we cover topics where health and lifestyle are two sides of the same coin. We talk to MDs as much as we talk to Chinese healers and Ayurvedic doctors. We want you to understand what women’s health and wellness is like in your 40s and how you can manage it. At soopbox, the aim is to make every year we have better than our previous one. With this goal in mind, we ask questions without prejudice, test a variety of products and share what we learn with you. Be selective in your choices. We dissect women’s health and wellness options we have today – be it fasting, transcendental meditation or the latest in femtech built by women, for women. We unearth selective solutions that are FDA approved, research backed grandmother-tested and planet friendly. We want every woman to have the confidence, knowledge and ability to embrace, head-on, the changes we experience in our forties. With every post and review, we aim to demystify women’s wellness. All we have is now. Be selective. Choose well.