We believe that there is another way to cruise. A way that is based on five generations of seafaring. Where cabins are called cabins, and ships look like ships. Where the journey is as important as the destination. In our world, smaller is better, and we believe in keeping the experience on board uncrowded, warm and civilised - treating passengers as guests, like the family-run business we are. It would be easy to follow the trends and go with the crowds. But we never will Because this is our way, The Olsen Way. Our smaller ships carry fewer passengers, so our crew can get to know each of our guests. Each area, venue and cabin has been hand-crafted by our creative teams and our Chairman Fred. Olsen Jnr, to ensure each space is elegantly designed to make you feel relaxed and at home the moment you step on board. There's no comparison to discovering the world on a Fred. Olsen ship.