Founded in 2005, the A3C Festival & Conference has grown from a local showcase to become one of the most important hip-hop events of the year, which is commonly referred to as “Hip-Hop’s Family Reunion." A3C educates and empowers the artists, entrepreneurs, and creatives that shape hip-hop culture by… - Producing memorable and meaningful experiences. - Developing unique and original content. - Creating opportunities that stimulate discovery and promote creativity. - Sparking connections and worthwhile relationships. - Advocating and incentivizing collaboration and inclusion. The 3-Day A3C Conference hosts dozens of panels, workshops, mixers and mentor sessions with hundreds of thought-leaders and industry experts. The 2-Day A3C Festival is the breeding ground for the next generation of stars while honoring the legends and trailblazers of hip-hop. The 5-Days of Shows & Events highlight different elements of hip-hop culture and showcase hundreds of artists, producers and DJs from around the world.