We help Companies engage their employees to expand and extend the Brand’s online reach by leveraging this “hidden” salesforce to improve its results in recruiting, sales, and marketing, all while helping protect your brand in the process. We work with clients to create a unique Intentional Digital Engagement Strategy, which combines a personalized Digital Engagement Policy and an Employee Advocacy Program created for your unique business. The Policy outlines appropriate and legal guidelines for employees’ behavior online, particularly on Social Media. Employees are already posting about their Company (both good and bad), and that is only going to increase every year. The Employee Advocacy Program first trains and then deploys your employees to promote your business online and expand your reach, improving recruiting results, sales leads and conversions, and marketing and Brand awareness strategies, regardless of business size or industry. All while protecting your Brand from the commercial and legal dangers of untrained employees posting about you.