Why Work With An Outdoors Influencer? “61% of consumers, aged 18 to 34, have at some point been swayed in their decision-making by digital influencers whilst 90% of marketers say authenticity is critical to the future of influencer marketing” Source: Influencer Marketing 2020 by eConsultancy Working with bloggers, influencers, micro-influencers, journalists; whatever you want to call us, can seem like a big step for brands that haven’t done it before, but the research supports the fact that infulencer outreach is beneficial to brands of all sizes. Authenticity is our founding philosophy. We write about the things that we love and carefully select the brands we work with to ensure high levels of both relevance to our audience and authenticity in what we write. We truly believe in the fact that life is better when we spend more time outdoors so we aim to educate people about the myriad benefits of spending more time with nature, whilst inspiring people to get outdoors and be more active outside. Our strict editorial policy that focuses on quality and authenticity means we have built a blog that has a high DA (Domain Authority) of 41, attracting over 55,000 unique monthly visitors and we rank at number 1 in Google for “camping blog” and other related terms.