Metageni brings clarity to your data to predict customer intent and grow sales. We are based in London and led by ex-Google Attribution inventor & pioneer, Gabriel Hughes. Unlocking the value in our clients’ untapped first-party data, our analytics reveal customer intelligence, increasing marketing effectiveness and improving performance. We combine highly accurate customised AI software solutions with ongoing expert guidance to maximise customer conversion, retention and revenue, saving valuable time, effort and budget along the way. We collaborate closely with our clients’ organisations, helping marketing & data science teams leverage their data for efficiency and growth. Our solutions include data driven attribution (ClickGeni), leading edge econometrics (MediaGeni), and conversion optimisation using machine learning (ConversionGeni). Every business has unique challenges around how customers buy online. The key strength of our approach is that the analytics are not out of the box but instead are customised for every one of our clients, with transparent and independent analysis yielding very high levels of accuracy. We enable our clients to use these algorithms for dynamic marketing intelligence, visualisations & recommendations driving peak ROI.