Variable Media is an analytics agency at its core providing transparent and results-driven planning, strategy, & buying. Our key differentiation is our proprietary variable analysis methodology as well as our expertise in YouTube and Facebook which continue to grow and make up more than 50% of digital ad spend today. Our current and future clients success are dependent on our ability to plan, test, optimize, and report effectively. Moreover, Variable Media also provides consultation and training to agencies and advertisers looking to grow their in-house solutions and provide the best marketing tools to their client partners.