MRM Support provides clients with accurate and timeous measurements through which to monitor their impact on customers' perceptions, loyalty and retention when providing a service. We develop Customer Satisfaction Monitors at interaction levels for all business units within an organisation. Our CATI methodology ensures control over sample size so that statistically relevant scores can be used as part of employees' performance measurements and incentives. Our strategy ensures market share growth via monitoring and managing Nett Promoter Scores. Product and Price cannot provide a competitive edge alone anymore, and managing service levels has become the modern battlefield for protecting and growing market share.