pureLiFi is the global leader in LiFi technology. We are bringing to market the world’s first commercial light antennas—the optoelectronic components which make LiFi possible—for all kinds of devices, from industrial to consumer, and from smart cars to smartphones. pureLiFi also offers LiFi systems for customers who need to augment, enhance, or transform their wireless networks with the latest in wireless communications technology. pureLiFi was founded by the “Father of LiFi” Prof Harald Haas and Dr Mostafa Afgani in 2012. Based in Edinburgh, we have customers and partners worldwide. LiFi, meaning Light Fidelity, is a term coined by pureLiFi co-founder and CSO, Professor Harald Haas, when he demonstrated LiFi for the first time at a TED talk in 2011. LiFi is high-speed, bidirectional, networked and mobile wireless communication using the light spectrum, to provide a user experience similar to traditional wireless systems. However, LiFi offers thousands of more highways for data to travel, which means it has the capacity to offer unprecedented data and bandwidth. The answer to our digital future.