Beauty for Good (BFG) is a Canadian e-commerce platform born out of the COVID-19 pandemic that aims to support the following three pillars: 1. Consumers - Access salon-grade beauty products from the comfort of your home & support local businesses. 2. Salons & Stylists - Generate additional revenue & alleviate post-appointment sales pressure with a turnkey e-commerce solution. 3. Social Impact - Unite the beauty industry under a collective cause of advocacy for Canadian girls and women. 10% of profits from each sale will be donated to the Canadian Women's Foundation. Interested in joining our platform? Get in touch with us! Please send an email to info@beautyforgood.ca.