Interim advisory services. Development of marketing strategy and implementation. Tactical marketing project management and operational implementation of marketing communication. Strategic marketing management and advice • Marketing advisory partner for the board, management of business units and the marketing team • Coaching of marketing management • Development and implementation of marketing strategies • Connecting organizational strategy, marketing strategy and the marketing planning process Tactical marketing project management • Providing marketing workshops (Customer Journey, Brand Essence, Marketing awareness, etc.) • Set up and perform market and product analysis • Identifying opportunities and converting them into marketing planning • Analysis of existing marketing activities and advice on follow-up processes • Coordination of proactive go-to-market strategy • Development of brand policy • Rebranding from tactical level up to operational implementation Operational implementation of marketing communication activities Design and development of: • high-end presentations (for management, seminars, webinars, sales strategy, etc.) • infographics • websites (as well as support for development) • social media campaigns • advertising and print (brochures, business cards, signage, POS material, exhibition material, textiles, etc.) Development of: • brand policy and organizational brandbook • internal digital brand merchandise shop • internal digital HR platform