The Climb Everest Challenge is a virtual annual athletic event that challenges participants to climb 29,030 feet over 50 days, either by hiking, running, cycling, or a combination of all (tri). The event was dreamed up by event coordinators, the Bikes & Beers company, in 2020 during the early days of covid as a way to bring together a community of athletic-minded people virtually in a fun setting since the pandemic prevented in-person events. Now in its 3rd year, Climb Everest Challenge is gearing up for its best season ever as a new ownership group has acquired the challenge in order to specifically focus on the virtual event, while Bikes & Beers focuses back on its in-person events. Bikes & Beers and Climb Everest Challenge will continue to partner for years into the future.