'Traveller Storyteller' delivers Ethical Marketing through Community Storytelling. Our focus is to unveil the sustainable and regenerative practices at the grassroots level, to discover ways to travel in a responsible way and to make tourism an opportunity for transformational encounters by including new narratives and the local perspective into the marketing. I collaborate with CBT projects, local businesses, SME, Tour Operators, DMO, DMC and Tourism Boards to rediscover the roots and the soul of a destination through their local stories of sustainability and positive impact.