About Gulf Greetings Gulf Greetings General Trading LLC (“Company”) is a leading retail company based in Dubai. The Company has been established for over 30 years within the market starting from a wholesale origin and moving into the retail market. The Company trades under two brands – Hallmark (through a licensing and distribution agreement) and their own branded “The Toy Store”. There are 43 retail stores (35 Hallmark and 8 The Toy Store) that span across the entire UAE. The Company also has a successful wholesale & consignment channel and have recently launched it’s The Toy Store website, www.thetoystore.com. Hallmark Hallmark is a global brand and is well recognized in the region as the greeting card specialist. Hallmark stores focus on greeting cards, paper products, gifts and a selection of toys. The Company focuses on providing customers with the products that help express their feelings for all those special occasions. The Toy Store The Toy Store was set up in 2004 and has grown successfully since its launch. The Toy Store is one of the leading toy specialists in the region. The Toy Store customer experience is to provide an entertaining and enjoyable environment for the family to come and buy toys. The brand prides itself for having the largest selection of branded toys in the region as well as bringing products in that are new to the region.