Yushkova Design Inc, dba YAY Designs is a company that goes beyond creating product. We are passionate about transforming your vision into an authentic, quality, and sustainable lifestyle product that customers love and desire with the next generation in mind. We value the importance of building a unique House Brand that resonates with your consumer on a personal level. It’s essential to create an authentic product and unique customer experience that will become an iconic token in your customer’s life while driving business growth, profitability, and expanding market opportunities. We apply creative design thinking for innovation while looking through the lens of the customer’s perspective and committing to continuous improvement of product assortment, operations, and manufacturing processes of apparel and fashion consumer goods for start-up and private label brands. We find agile, lean, and strategic business solutions to leverage existing processes and supply chain. We stimulate progress by optimizing processes and supply chain using lean six sigma methods. We believe in a solid foundation and continuous improvement to achieve superior results that deliver the right product at the cost to maximize the profit margin and delivered with the shortest lead time. We believe that optimum results are achieved when a product has a distinctive impact on the world that it touches and connects with the customer on a personal level. We merchandise and build product assortment sustainable and unique to each brand’s values. Our consulting services include: • Define Consumer needs and align with the brand objective • Creating a Brand Identity • Trend Forecast & Assortment Line Plan • Merchandising Strategy for E-commerce or B&M • Fashion Product Design • Sourcing • Private Label Programs Management • Product Development • Supply Chain Development • Supply Chain Optimizations • Operations • Process Design • Process Improvement