From The Matrix to Star Wars to The Lion King, the most iconic tales and legends use a narrative structure that is also found in just about every culture in the world. We've found that brand storytelling can be a powerful tool by positioning your customer as the hero of their own story. After working his way up through marketing agencies and brand leadership roles, The Growth Shark’s Founder and Creative Director, Cory Doucette, has developed a deep understanding for the art of building brands. This inspired him to put together a digital dream team and launch The Growth Shark: A niche creative marketing agency dedicated to prioritizing passion, goodwill, and growth. Cory describes their unique vision: "We specialize in teaming up with brands working towards a greater cause in addition to simply making money.” Over time, our team has discovered that optimizing a business's digital presence through advanced marketing strategies and branding always seems to work best with a dual "conversion + conversation-focused approach" that can be tested and measured.