YES Foundation was founded by Zeeshan and Shariq in 2012 with incubation support from ComMutiny and Changelooms. In 2010 Zeeshan initiated a campaign named “Safe Safar” to make commuting safe for women by addressing sexual harassment and violence against women in public places and creating equitable access to different modes of public transport. The success of the campaign gave him strength to start “YEH EK SOCH – YES.