In 2006, we introduced the best of the best wetsuits by using a premium material called Geoprene, aka the crème de la crème of Japanese Limestone rubber. Since then we’ve channeled our curious nature to continue to imagine what’s possible. Our mission statement is to make product Ichiban (The best) by creating function-first, solution-specific innovations done responsibly and that are kinder to mother nature. We design for longevity and performance and take this responsibility seriously no matter what materials we use. Today, we are proud to say that our line of Geoprene rubber products are some of the longest lasting wetsuits you will find in the world and our Geoflex rubber contains some of the most sustainable materials available. We are unapologetically Ichiban. There is no finish line. We will keep going. Towards transparency and done responsibly.