The hospitality business model has changed. Travelers are more outspoken, the internet makes pricing transparent and finding a point of difference is almost impossible. A one-dimensional approach is considered dated and ineffective. Business plans must now balance inventory consumption across all distribution channels for the best possible exposure and effectiveness. A sales and marketing approach that incorporates both traditional and modern strategies is essential. Our firm is uniquely equipped to guide you through today’s volatile hospitality environment. We transcend the traditional role of hoteliers and incorporate advanced, more effective strategies paired with today’s modern distribution opportunities. We have advised hotel owners, operators and developers throughout the United States at a diverse collection of properties including city-center hotels; conference centers; beach, golf, ski and spa resorts; condo hotels; and bed and breakfasts. Specialties include sales and marketing, revenue management, training, staff development and mentoring, call center enhancement and asset management. With a well-earned reputation as turn-around specialists, we quickly assess the situation and concurrently develop short-term solutions for immediate impact and long-term solutions for sustained results. Measurement is an essential component for implementing proactive strategy shifts that put your property at a competitive advantage in the marketplace. Driving revenue at an optimal level is dependent on a balanced business plan incorporating all aspects of inventory management and channel distribution. We create tailored, comprehensive plans incorporating all potential revenue sources including ancillary opportunities in food and beverage and retail outlets. As your partner we isolate underlying issues, provide a tactful, straightforward assessment of the situation, shape strategic solutions that achieve maximum results and measure their effectiveness.