Our constant endeavor is to enrich lives by improving the experience of a designed product or service while operating within the dynamics of zeitgeist, culture and market in India. Our simple philosophy is to make good design and to do that we make sure that every solution meets the three criterias : Design the NECESSARY It should have all the things that make the back bone of a solution, like the spine of a healthy body Design the IMPORTANT It must incorporate the essential aspects of usage like the curve of the chair sculpted to the curve of the spine. Design the HAPPY Even a small detail like the colour of a chair thats makes for an positive emotional response, is critical to the overall design. Every project that comes to our table gets the benefit of our unique approach, creating solutions that go beyond the ordinary and appeal to the head & heart!