Iben focuses on a minimalistic and androgynous expression, clean-cut, quality and comfort. Scandinavian simplicity with an international touch. Entrepreneur – Anh-Marthe Storheil – who’s also the founder of Storheil Agency and Støy Retail, has with her innovative thinking and commercial awareness created a brand with a strong DNA. A DNA you want to relate to. “Iben is strong, ambitious, social and playful. She represents a person who easily fascinates and inspires you.”