There was no distinct system & method for sales management to lead and develop their sales efficiently. That is why we exist. We are a bunch of likeminded sales, psychology, business strategy, consulting, coaching, statistics, technology and AI people who wanted to tackle this void in the sales managing world. It was time to make a difference. First, we evaluate the crucial personality factors of salespeople in different sales phases and add their sales data to it for analysis. Add there our user-friendly system and method and you are ready to go. We also coach salespeople and coach & consult management. You have seen nothing like this before. As a salesperson you will learn what you should do to become a top salesman or woman. You can focus on things that develop you with self-awareness, self-learning, digital coaching, more precise just- for-me –coaching and selling more with a smile. As a Sales Manager/Director or CEO you will find out why Sally sells or why Danny doesn’t. Daily management and motivation becomes fact-based, tangible and inspiring. Strategy, development and reporting becomes more precise and effective. Using our system and method your Sales Capital will grow and Sales Culture flow. MINDA is not only a start or a goal it is a road.