The Phoenix Opera has been established to perpetuate the performance of professional opera in the Greater Phoenix Metropolitan Area. Founded by John Massaro and Gail Dubinbaum, the success of Phoenix Opera stems from presenting a consistent artistic vision: the promotion and performance of traditional operatic productions, drawn from a repertoire of popular works from the late 18th through early 20th centuries that continue to delight audiences throughout the world. Phoenix Opera's success also stem's from a strong business model with an absolute commitment to fiscal responsibility, exceptional marketing, effective fundraising, innovative educational outreach activities and the cultivation of new audiences throughout the Greater Phoenix Metropolitan Area.