Here at Convergance we do things a little differently. Our main focus is to gather data for your business. With that data we can show you the best strategies to get the desired marketing results you're looking for. We think of our Marketing Campaigns as "Use Cases." Developing a Marketing Strategy is all about collecting and analyzing market data for your campaigns. There are a lot of outside variables that can sometimes offset the results. By gathering data its easy to notice disruptions in trends so we can quickly adjust and keep on target. We set KPI's (Key Performance Indicator.) What will make this campaign successful? Once we know the goals we start gathering supporting data for our strategy. Whether we're helping your business get noticed or to convert more sales we can come up with a strategy, implement it, and gather data to ensure you're getting the best ROI for your marketing.