Welcome to a new era of Cannabis! The name nuEra highlights the fact that legalization in Illinois didn't just change the laws on the books - it unleashed a whole new era of cannabis. An era in which cannabis is safer, higher quality and available in a greater variety than ever before. Canna-consumers have more methods of consumption, more strains, more precise dosage labeling, and better information about the effects of each of our products than any generation before them.