UENA is a hyperlocal online F&B aiming to solve daily food problem in Indonesia. Daily food is the largest segment but most underserved, with more than 98% of the players are independent / Mom & Pop. This causes customer pain related to high fragmentation, such as quality, reliability, and price. Btw, do you know that Indonesia has the 4th highest food price in the world? UENA is here to be your one-stop-solution for daily food through online delivery. Our Mission is to improve Quality of Life for millions of people by serving daily food in an affordable, reliable, and accessible manner. Our Northstar is serving 1.000.000 portion / day by 2027