CULT & RAIN is a disruptive digital fashion brand, merging innovative NFT art with exclusive high end physical redeemables. Our founder is an accomplished fashion creative director with over 18 years of experience across New York, Milan, and Paris; leading international design studios within the luxury & premium fashion industry. We feature exclusive artistic collaborations following a scarcity model; provoking highly curated design objects that become collectibles from day one. We serve as a unique platform and creative playground showcasing premier artists from around the globe.