Mypractice9 is a simple web application which connects dentists with experienced local traveling specialists for the purpose of providing in-practice specialty dental services. Today, more than $8 billion in specialty dental treatment revenue is forfeited by private practice dentists who follow the outdated patient referral business model. A more modern approach to practice management is to work with itinerant dental specialists which allows the dentists to recapture revenue and regain control of the patient experience. Advances in treatment technology, innovations in dental materials, and improved standard of care methodologies has provided private practice dentists new opportunities for incorporating on-demand group practice services into their practice. By partnering with local traveling specialists, private practice dentists immediately improve the financial performance of their practice while increasing their competitive position within their local dental market.