The company "Soliton Group" has been created in 1992. There is one of the leading companies on sale of consumer electronics and home appliances. In 2002 the company became the exclusive distributor of brand ВЕКО in Azerbaijan. In 2003, the Neptune Supermarket chain, owned by the Soliton Group, was launched. Neptune Supermarkets sell both local and foreign products. Currently, there are 16 Neptune supermarkets in Azerbaijan. In 2005, Soliton Group started operating in Azerbaijan as an exclusive distributor of the Blomberg brand. Soliton Group became the official distributor of Grundig which has been the leading brand in the sound and visual systems sector since 2006. In addition to household products, Soliton Group has included in its distribution list the French furniture brand Gautier, one of the most famous furniture brands in the world. Soliton Group became the exclusive distributor of the Spanish brand Lacor in 2013. Lacor offers a wide range of products suitable for use but is not only for home use, but also professional. Soliton Group acquired Area as a distributor and opened a new store, Soliton Mebel since in October 2015. Soliton Group has been operating in Turkey for more than 40 years and has become a distributor of Kilim furniture, one of the leading brands in terms of quality and design. Since 2015 Soliton Group got distributorship of ‘’Mondi’’ which has been recognized as one of the key brands in Turkey’s furniture sector since 2017. The main strategy of the company is to bring new world brands to the Azerbaijani market, as well as to gain the first place in service industry sales and service and build long-term relationships with customers.