Critical Innovation is the first UAE based specialized company in the areas of analysing organizations performance, determining the gaps, planning for change, creating long term plans and implementing the solutions. Critical Innovation uses the most valid and reliable international competitiveness reports, along with Analysing and Benchmarking the organizations key performance indicators. Critical Innovation works with several international organizations around the world to make sure its solutions are up to date in the area of competitiveness support. Critical Innovation executes training courses in several fields; Administrative, Technical, and police and Security fields. That courses are delivered using the most advanced and practical training techniques and methods, in order to achieve the highest return from the training course. Critical innovation is a pioneering company in the areas of measuring the return on investment using the Krick Patrick and Jack Philips models. With focusing on raising the ROI through using several training techniques, and through determining the needs more accurately. Critical Innovation team determines the learning style of each participant using the Colb Learning Style inventory. That helps determining the most efficient way to train individuals and guarantees a better learning transfer.