Hey Cheeky Baby is a female owned small business founded by a mom in 2019. Our flagship product CHUGS (chair + hugs) is the first of kind and designed for kids that are ready to make the transition to regular dining chairs or no longer need a traditional high chair or booster seat. We are taking a fresh & innovative approach to keeping your toddler happy & eating their meals while at the table. Perfect for dining out & counter height seats.