Mission: OSM strives to create positive, long-lasting relationships between the makers of great products and the businesses that sell them, while ultimately being focused on the people that use them, ensuring mutual success and remarkable experiences through the energetic sales, service and marketing of innovative products and ideas. Approach: We believe the best way to serve the industry we love is by cultivating meaningful connections. The strong relationships OSM has created with our dealers and vendors allow us to generate clear, responsive channels of communication, and it’s this open communication that equips us to truly hear the needs of our partners—and provide an enhanced level of service and guidance in return. Not only do we handle the sales of great products, we thrive in the integrated marketing of our brands, as well as empowering retail staff with the detailed training needed to drive sales and shopper engagement—ultimately enabling awesome experiences for all, both in-store and outdoors.