In 1995, Genesis Group International Ltd (Genesis) was established to the design and manufacture sports apparel. We have grown organically, expanding through word of mouth Genesis is proud to be the Exclusive Licensee for Football, Rugby Union & Rugby League for PUMA in the UK and Ireland. We work closely with Football and Rugby teams to deliver Professional and Replica Kit and Trainingwear. Genesis design, manufacture and distribute Kit, Trainingwear, Leisurewear and Accessories to individual club specifications, including the design and manufacture for clubs under their own brand label.