The company established in 1987 under the guidance of His Highness Sheikh Tariq Al Qassimi, and since then Firm has been delivering high quality, innovative and affordable products and solutions to wholesalers and retailers across the globe. Our products either manufactured in our production facilities or sourced out from reliable partners and producers goes under a thorough process of supervision and quality control. We operate by guaranteeing the availability of products, quality, efficient logistics and specialized dedicated customer services. We supply our products via our network of sales channels worldwide and take pride in our customers, partners and brands we work with.